Chapter 2

Throughout the different jobs that I have held throughout the years, the SWOT analysis is completely different and I have learned the importance of realizing the strengths and weaknesses of an organization. The views of how the organization is internally run differ between employees and managers and a SWOT analysis can help close some of those gaps. They can also help an organization realize what they need to work on and then brainstorm ideas of how to accomplish goals.

After a SWOT analysis is done, employees and managers can look at the mission statement and see if what it states is being met and also realizing if the internal environment is functioning appropriately. Once the internal environment is constructed, then the external enviroment can be addressed and fixed propertly according to the results of the SWOT analysis.